Welcome to the SNAP Home Finance Blog
Stay up to date on industry trends, consumer financing solutions, and the home improvement market. Here, we’ll share strategies to grow your business, close deals, and build better relationships with customers.

Stay up to date on industry trends, consumer financing solutions, and the home improvement market. Here, we’ll share strategies to grow your business, close deals, and build better relationships with customers.
You spend a lot of money hiring people, so it’s important you get new sales reps up to speed as soon as possible. With the right onboarding strategy, they can go off and succeed on their own, saving you time—and money—down the road. Here are the key steps you should be taking to set new…
Lead generation is critical to your business. It’s also expensive, so you want to make the most of those leads while they’re still hot. Once you’ve got a prospect’s contact information, your next move is crucial. That’s where speed to lead comes in. What Is Speed to Lead? Speed to lead is the time it…
Everybody loves a bargain. Promotions have the power to attract new customers, boost sales, and increase your average ticket size during this busy season. Here are five easy ways to spread the word about your seasonal promotions and blow your sales targets out of the water. Get it on Google: Did you know that…
Want to generate more leads online? Having a slick website and putting the word out on social media is a great start, but many businesses stop there. Get a leg up on the competition with these online tools to supercharge your reach, pull in more leads, and convert clicks into paying customers. Our Online Marketing…
Have you heard the news? You can now offer financing for smart home products as part of an existing project.* Keep reading to find out what makes this new product category so appealing and how you can make the most of it for your business. What Are Smart Home Products? Smart home products work by…
Meet Jacob (we call him Jake) Watson, our Senior Vice President of Marketing. Jake is the guy that brings our innovative products to life. He’s a passionate, dynamic marketing expert with a wealth of experience developing strong, data-driven marketing strategies that drive revenue and growth. Marketing is a key component of any sales organization. After…
Our main goal as your financing dealer is to do whatever we can to help you grow your business. We get that sitting down and reading through emails or jumping on a call in the middle of the day may not always work for your busy schedule, so we came up with a new way…
Sales are all about developing relationships. Like any relationship, the connection between dealer and customer takes work to establish and maintain, regardless of whether it’s a prospective or existing customer. In the sales world, this skill of developing and maintaining successful relationships with customers is known as lead nurturing. What Is Lead Nurturing? Lead nurturing…
Bringing in a steady stream of customers can take a lot of work, not to mention the time it takes for prospecting. What if we could take some of this lead generation pressure off you? What if there was a way you could receive pre-qualified, highly motivated leads without looking for them yourself? That’s exactly…
If you haven’t been taking advantage of our spring promotions, what are you waiting for? The promotions end on June 30, 2022*, so there are only a few weeks left to use them! These promotions are designed to give you a leg up at the kitchen table with discounted dealer fees, deferred payment offers, and…
There’s no doubt that inflation is a hot topic in today’s market. You see it everywhere you go—at the grocery store, gas pumps, restaurants, manufacturers—the cost of goods everywhere has gone up, including your own. In March 2022, the annual inflation rate in Canada jumped to 6.7%, the highest it’s been since January 1991 and…
The home improvement market is constantly shifting, and with every change, new trends and behaviours emerge. It can feel next to impossible to keep up with it all. Fortunately, we’re here to do it for you. We’ll be sharing quarterly market insights and product trends we see in the home improvement and financing space, along…
We provide homeowners with flexible financing solutions to modernize their residential properties, reduce their energy consumption, and improve their carbon footprint. We’ve helped thousands of Canadians from coast-to-coast upgrade their properties by providing over $1.7B in home improvement financing.
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